Services you will likely need
Foreign companies are facing several obstacles when trying to enter the German market:
- cultural differences (language, mentality, customer and trade habits, tastes)
- a large, intransparent and competitive marketplace
- regionally dispersed business centres
- economic conditions in favour of short-term-ROI
A successful strategy has to be developed, reflecting the needs and business opportunities of the German market. Activities have to be planned and executed accordingly, and a lot of things have to be managed and taken care of locally.
Resellers, importers or agents are probably of no great help then, as they are prone to favour their own products, act mainly in their own and not in your interest and often will not and cannot assign the dedicated time and intellectual capacity needed to fully develop your business. Besides, it will take a lot of time and effort to find the appropriate partner.
This is why we propose to act as your local partner in Germany, offering services in the fields of
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